Jay Ridgeway
I’m a USA Triathlon-certified coach with 25+ years of experience in endurance sports. Founder of PacWest Endurance, I’ve guided athletes in triathlon, running, and more, including at the iconic Wildflower Triathlon. A competitor since 1985, I’ve completed Ironmans, Boston Marathons (6x), and earned USA Triathlon All-American honors. Based in Reno, NV, I continue coaching alongside my daughter, Emily, while helping athletes achieve their goals in this incredible sport.
Club: PacWest Endurance
Experience Wildflower: A Weekend Like No Other!
Wildflower is not just a race, it’s a full weekend festival. From live music spanning bluegrass to rock, to gourmet food trucks, yoga, and wine tastings, this event celebrates local culture while drawing athletes and visitors from around the globe.
Learn MoreAt its heart are iconic endurance events, including four triathlons from long distance to sprint distance, a gravel triathlon, a 20K trail run, 5K and 10K fun runs, and an open water swim. With family-friendly attractions, a kid’s race, and the stunning backdrop of Lake San Antonio, Wildflower is a can’t miss festival experience! Follow us on social media for the latest updates.
2025 Event Partners
We’re proud to partner with these great brands to bring you an incredible event experience. Whether you’re drenched in sweat, sitting around the campfire or immersed in music, you've worked hard to get there and deserve to have the best time possible.
Your Company can partner with Wildflower Experience to help celebrate one of the hottest California Endurance Sports tradition for over 35 years. Connect with over thousands of athletes from all over world to promote your Brand to this highly engaged and loyal audience.
