Ambassadors Program
Become an AmbassadorOur Ambassadors offer a way to personalize your Wildflower Experience. They provide recommendations to others based on their expertise and familiarity of the event and the sport. Ambassadors are a trusted source that engages groups of people in our community in an organized way to make it easy for everyone. Our Ambassador team promotes the Wildflower Experience online and through word of mouth by providing shareable moments and insight as to why they are so passionate about Wildflower, along with great training tips. They offer a flow of creative ideas that keeps our brand innovative and on message. Wildflower Ambassadors are your real-life friends and people who have trusted opinions and can help make YOUR EXPERIENCE one to last a lifetime (or until next year when you can’t wait to come back)
Connect with one of our Ambassadors near you:
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Allen LeibovitchAmbassador
Allen is an experienced triathlete and runner who can be found on the course of many running races, triathlons, and cycling events as an athlete, pacer, volunteer, or bike tech. No matter what his role, he is always encouraging athletes to have their best day racing. He enjoys the challenge of triathlon for the planning and preparation just as much as the competition and has completed dozens of sprint and Olympic distance races as well as four IRONMAN 70.3 races and a full IRONMAN. When not racing or volunteering, Allen is taking care of his family and marketing innovative products for a leading high tech company.
Clubs: Silicon Valley Triathlon Club, BASE Performance Triathlon Team, Too Legit Fitness, Bay Area Run Crew, Almaden Cycle Touring Club
Bill MasonAmbassadorI’m a long time runner turned triathlete in 1993. As a Cal Poly grad, Wildflower has always been a big draw. As a USAT Level II coach, I’ve got a number of athletes excited to try the Wildflower course for their first time. As a longtime Central Coast resident, Lake San Antonio is right in my backyard and one of my regular training grounds. I can not only help you with your race, but help provide local insight into the event and everything around it.
Clubs: Cal Poly Tri Team, Conejo Valley Tri Team
Christina EkonomiAmbassadorI did my first triathlon in 2012 and never looked back. I’m active in my local triathlon community, including organizing and leading local rides for women. You can contact me and follow along on social media. I enjoy connecting with people online and at races. Wildflower has been on my bucket list for a long time, so I was over the moon excited when I heard it was returning in 2025. I am excited to spread the word and be a part of the family for this iconic race.
Clubs:Wyn Republic
Clyde FloydAmbassadorI accepted my son’s challenge to race a triathlon with him in 2009. The first race was an Olympic distance which I did manage to finish. I was instantly bitten by the triathlon bug. Wildflower was such an intimidating, big race, but once I was there I was in awe enjoying all of the experience. I love camping, the expo, the race, environment, and the COMMUNITY! I have made friends at Wildflower that are now lifelong friends. I can’t wait to see the Wildflower Experience go beyond what we have ever experienced prior.
Clubs:Pacwest Athletics, FCA Endurance
Deb CarabetAmbassadorToday, Deb is the owner of Elevate Multisport and Elevate Women 4 Tri. She is a Certified Paratriathlon Coach — the only Para Coach in Los Angeles and one of only a handful in the nation — and a Certified Level 1 & 2 Coach. For Deb, it’s all about camaraderie and community. She specializes in coaching women, physically challenged and visually impaired athletes, and beginners of all ages. With every training program she implements and athletes she coaches, Deb brings the same bubbly enthusiasm for the sport that she found when she first began.
Clubs: Elevate Multi-sport, USAT Paratriathlon, La Grange Cycling, Grand Masters Cycling
Dorette FranksMS RDN, AmbassadorIn 2000 I raced my first triathlon – the Wildflower Long Course. That first Wildflower experience 25 years ago taught me that “anything is possible”. This young girl who had a debilitating hip ailment captured her greatest aspirations at that very first Wildflower Triathlon. Not only had I become a top competing elite and age group racer, but I also went on to race Ironman, Ultraman, and the Boston Marathon.
Clubs: TRIFINITI, Olympic Club, Golden Gate Triathlon ClubEmily TorluemkeAmbassadorHi everyone! I’m Emily (Ridgeway) Torluemke. Most of you know my father, Coach Jay Ridgeway, and his company PacWest Endurance. I’ve been a coach, personal trainer, and group fitness instructor since undergrad. I became a triathlete freshman year of college and was president of my triathlon club team (shout out to my fellow Mizzou Triathlon teammates!) during most of my undergrad and grad school years. I’ve competed in over 100 triathlons ranging from super sprint distance to Ironman and ITU long-distance races.
Clubs: Pacwest Endurance, Team Flick and CV Racing
Erica KnauffAmbassadorI got into the sport in 2006, Wildflower was always on my bucket list but this time, for the nostalgia for the newness of it, I’m going to be there! I have a Facebook Group with 830 people called Wildflower Triathlon – We are excited to register, train out there, camp out, attend clinics, party at the music festival concert type events, race and share about the great experience.
Clubs:Sac Tri Club, OneTribe Multisport, FCA, Buffalo Chips, Golden Valley Harriers
Heather SharpeAmbassadorI’m a Nurse Anesthetist and a mom of 2 boys. I began triathlons in 2015, and fell in love with the community. My favorite distance is the 70.3. I’ve completed Santa Cruz and Oceanside 70.3’s. I’ve escaped from Alcatraz, which was an awesome experience! My local Marin Endurance Fest is close to my heart. It was my first triathlon, and throughout the years I got to prove to myself that hard work pays off and got my first ever age group 1st place win! I’m a big fan of festival type events that get the whole family involved!
Clubs:Tridot
Jay RidgewayAmbassadorI’m a USA Triathlon-certified coach with 25+ years of experience in endurance sports. Founder of PacWest Endurance, I’ve guided athletes in triathlon, running, and more, including at the iconic Wildflower Triathlon. A competitor since 1985, I’ve completed Ironmans, Boston Marathons (6x), and earned USA Triathlon All-American honors. Based in Reno, NV, I continue coaching alongside my daughter, Emily, while helping athletes achieve their goals in this incredible sport.
Clubs: PacWest Endurance
Jean-Claude ConstandseAmbassadorSo happy this is back!! When I first did Wildflower in 2000 I heard of a program that at the time said you do it 25 years you get lifetime membership for free!! I loved it so much that I was hooked and did it for 23 straight until the last one held! This in 2025 will be my 24th!! And I am so looking forward to it!! Thank you for bringing back my absolute favorite race in the world!! Honored to once again be an ambassador for this race and organization.
Clubs: Coyotes Triathlon & Bike Club Inc
Jen TemperleyAmbassadorWildflower has shaped so many chapters of my endurance life, from early racing years to now, and it remains one of the most iconic weekends on the calendar! With more than 30 years in endurance sport and over two decades coaching, I help women, especially those in peri and post-menopause, train with purpose, confidence, and resilience. I’m competitive by nature, and I believe consistent, intentional training is how you stay in this sport well into your 50s, 60s, and beyond (if you want to!). As co-founder of FLY Health + Wellness, I guide athletes to build durability, strength, and nutrition habits that support the demands of both training and life. Hopefully, I’ll see you out there this year tackling the heat, the hills, and the full camping experience!
Clubs: Betty Designs
Jenni PottebaumPhD., AmbassadorI'm a Mom, Athlete, Owner of Total Wellness with Dr. Jenni, and Total Intensity Sports Head Coach who loves guiding others through their fitness and health journey. I've raced Wildflower as an age-grouper and a pro, over several distances and courses, and coached at Wildflower since 2010. I love the high energy vibe, inclusivity, and options that Wildflower offers. 2025 was my favorite Wildflower Experience, where my 2-year-old daughter ran in the kids race, I raced the 20K Trail Run, and my husband raced the Olympic tri. It’s an amazing experience where the entire family can participate and have fun!
Clubs: Total Intensity Sports
Kaori PetersAmbassadorHey everyone, I’m Kaori. A mom to the best toddler boy and our lively husky/boxer/German shepherd mix. I am also a wife to the most supportive husband in life, career, and sport. I discovered triathlon and Wildflower in my first year in college at Cal Poly SLO as a competitive runner and swimmer. This sparked a lifelong journey of racing and coaching. Wildflower has always been my favorite triathlon. As Wildflower’s official photographer for many years, I was beyond thrilled to return in 2025 and to document the incredible comeback!!!
Clubs: Kaori Photo
Lizette YanezAmbassadorI fell in love with running in the 6th grade. I ran all the way through college and after college I had some injuries that led me to cycle and swim. Triathlon presented the competition, team, and community that I was missing. I love maintaining good health, training partners/friends, hitting new PRs, and having the most fun doing it! When I’m not swimming, riding or running, I work as the head of HR for one of the nation’s top real estate management companies. I’m a wife, mom to a 6 year old and French bulldog. We love enjoying life!
Clubs: Fil-Am Tri
Madi Serpico-WhalenAmbassadorI’m a mom, passionate vegan athlete, and professional model, with a love for creating plant-based meals. Family, fitness, and my career has been an incredible journey, and I wouldn’t have it any other way. My plant-based lifestyle fuels my energy both on and off the track, while modeling allows me to express my creativity and confidence. My life is about embracing balance—nourishing the body, mind, and soul while striving to be a positive role model for my family and fellow athletes in the community.
Reed ThayerAmbassadorI started out in triathlon on the Tri Cal kids team in middle school. Triathlon changed my life and set me up for a lifetime of pursuing physical activity. Wildflower also made me want to be a collegiate athlete after watching the college teams race together. Wildflower embodies the spirit of triathlon: people coming together to work through challenges and celebrate each other’s successes, whatever their goals may be. I have already raced 7x.
Clubs: Sacramento Triathlon Club, Golden Valley Harriers
Sam ClarkAmbasssadorI started triathlon in 2003 and went to Wildflower to cheer on some friends. I came back to race the Olympic course in 2004. By 2005 I was coaching for Team in Training and had my first finishers cross the line at Wildflower. I brought teams, 9 or 10 more years, raced the Olympic course, Long Course and Squared. My facebook memories start popping up every year the first week in May and all my tri friends start to reminisce about our wonderful memories racing and camping on the same loop. We’re excited to race at Lake San Antonio again!
Clubs: Triathlon Club San Diego
Suzanne LoftusAmbassadorSuzanne is an accomplished age-group triathlete with extensive experience across a wide range of endurance events. Passionate about both the sport and its lifestyle, she enjoys exploring new destinations and testing herself on unfamiliar courses, while also cherishing the vibrant local events in California. Suzanne currently serves on the board of the Silicon Valley Triathlon Club and trains under the guidance of Coach Liza Rachetto.
Clubs: Silicon Valley Triathlon Club
Trey BernardAmbassadorHi! My name is Trey, and I am a 3rd-year student at Cal Poly San Luis Obispo, where I am a member of the Cal Poly Triathlon Team and a proud member of the USA Triathlon Ambassador Team. I entered the sport of triathlon a year ago when I joined the team, wanting to try something new while still being able to incorporate my love for swimming. It was the best decision I have ever made and I have loved what the sport has had to offer. Back home, I am a CA State Parks Ocean Lifeguard and Junior Lifeguard Instructor in San Clemente, where I have PSFA, CPR/AED, and Scuba Certifications. I also compete for the California State Surf Racing Team, where I have competed at Nationals the last two years.
Clubs: Cal Poly Triathlon, Cal Poly Swim Club, USA Triathlon Ambassador Team
Experience Wildflower: A Weekend Like No Other!
Wildflower is not just a race, it’s a full weekend festival. From live music spanning bluegrass to rock, to gourmet food trucks, yoga, and wine tastings, this event celebrates local culture while drawing athletes and visitors from around the globe.
Learn MoreMay 1 - 3, 2026@ Lake San Antonio, South Shore - Bradley, CAAt its heart are iconic endurance events, including four triathlons from long distance to sprint distance, a gravel triathlon, a 20K trail run, 5K and 10K fun runs, and an open water swim. With family-friendly attractions, a kid’s race, and the stunning backdrop of Lake San Antonio, Wildflower is a can’t miss festival experience! Follow us on social media for the latest updates.