Exclusive Access to Rudy Project’s new Wingdream Helmet by Registering for Wildflower
The buzz around Wildflower is about to get even louder! This iconic race is teaming up with Rudy Project to unveil the game-changing Wingdream helmet. Known for pushing boundaries in helmet design, Rudy Project couldn’t have picked a better event to showcase their latest innovation than Wildflower’s legendary race weekend. Even more exciting is that Wildflower participants have first access and discounted pricing for the Wingdream helmet. After reading about what makes this helmet so special, you won’t want to miss out on this offer!
What Makes the Wingdream Helmet So Special?

The Wingdream helmet is the result of innovation, design, and creativity. Norberto Fava, Rudy Project’s head of helmet production, says designing a helmet is like working in Formula One—it’s all about 3D modeling, prototypes, wind tunnel tests, and athlete feedback:
“The world of helmet development is similar to Formula One: it requires engineering creativity, 3D studies, prototypes, wind tunnel tests, and athlete testing. There is a lot of research behind a product like this, which is subjected to continuous verification by the UCI and certification bodies. And, of course, there are significant economic investments.”
One standout feature of the Wingdream helmet is its ventilation system. Most aero helmets skip ventilation to focus on speed, but not the Wingdream. It includes central vents to keep your head cool without sacrificing aerodynamics. This is a huge deal for athletes who race at high speeds for long stretches, like triathletes and time trial cyclists.

Tyler Mislawchuk, a three-time Olympian and recent winner of Ironman 70.3 Pucon, sums it up perfectly:
“The Wingdream helmet is the best of both worlds when it comes to Aero Helmets. Speed mixed with comfort and great vision isn’t a combination you find in many places.”

Another Rudy Project pro, Dylan Gillespie, added:
“The Wingdream helmet not only tests faster for me, but feels cooler, spacious, and comfortable on the inside. This is a great helmet for long-distance racing where comfort and aerodynamics are key.”

The Power of Marginal Gains
The Wingdream helmet represents years of innovation focused on marginal gains in aerodynamics and efficiency that make a big difference on race day. But here’s the thing: the helmet doesn’t do the work for you. It’s a tool to help you get the most out of your training and dedication. As Rudy Project emphasizes, these gains enhance your effort; they don’t replace it.
Why Partner with Wildflower?
Wildflower isn’t just a race; it’s a vibe. It’s a celebration of community, grit, and pushing yourself to the limit. That’s why Rudy Project chose Wildflower for the Wingdream’s big debut. As Mike Buenting, Rudy Project’s sports marketing manager, put it:
“Wildflower embodies so much of what I personally love and believe in, and Rudy Project does as well. It’s about community and activations, social fun but yet pushing your limits on race day to find your absolute best as you chase your health and fitness goals. It also has a lot of great people involved, and working with people you enjoy makes it all the better. We are super excited for this event weekend!”

With Wildflower’s epic return and Rudy Project’s new Wingdream helmet, this year’s race weekend could feature some incredible biking splits and individual athlete performances. Swing by the Rudy Project booth during the event for some fun activities and to check out the Wingdream in person. Or sign up today for Wildflower and get early access to this game-changing helmet!
Be Part of the Action at Wildflower
The excitement around the Wingdream helmet has been building for months, and now it’s finally here. Wildflower’s iconic event is the perfect place to celebrate this incredible new product and the athletes who inspire its creation.
Whether you’re an elite racer or tackling your first triathlon, the Wingdream helmet promises to help you go faster, stay cooler, and feel more comfortable. Come join us at Wildflower to gain exclusive access and discounted pricing for the Wingdream helmet and celebrate the return of this legendary race!

Experience Wildflower: A Weekend Like No Other!
Wildflower is not just a race, it’s a full weekend festival. From live music spanning bluegrass to rock, to gourmet food trucks, yoga, and wine tastings, this event celebrates local culture while drawing athletes and visitors from around the globe.
Learn MoreAt its heart are iconic endurance events, including four triathlons from long distance to sprint distance, a gravel triathlon, a 20K trail run, 5K and 10K fun runs, and an open water swim. With family-friendly attractions, a kid’s race, and the stunning backdrop of Lake San Antonio, Wildflower is a can’t-miss festival experience! Follow us on social media for the latest updates.
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